The
Story
Imagine a grand, frescoed hall where a regal figure, embodying timeless elegance, awaits his feast untouched and watched over by a silent servant. Meanwhile, a daring acrobat, dressed in traditional Bavarian style, navigates an ancient forest with a crate under his arm: he is carrying a precious cargo – a case of Erdinger's finest beer. The climax unfolds as the acrobat dramatically delivers the beer to the king, who, instead of just drinking it, invites the acrobat and a humble servant to enjoy the royal banquet as his guests.
The narrative culminates in the powerful message: “Drink like a king.” It's a bold, captivating story that positions Erdinger's beer as a beverage worthy of royalty and promises to leave a lasting impression on viewers.
Client Erdinger Weissbier
Production & Creativity by Red Sheep
Produced by Francesco Biscaglia & Niccolò Voltolini
Directed by Chiara Ferretti
Cinematography by Niccolò Voltolini & Erica Zamparo
1AC Lydia O'Malley
Set Design by Elisa Gragnaniello, Therry Marchi
Editing by Emanuele Passilongo
Audio Post Production by Giordano Focanti
With Davide Nosari, Gabriele Tucker, Carlo Scognamiglio